EVENTS & Experiences

Well paired.

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A woman with curly dark hair wearing a black and white gingham dress, smiling, and setting a table at an outdoor dinner party during sunset, with greenery and trees in the background.

Own Rooted designs private wine experiences for collectors, travelers, and companies who want more than a tasting. They want a moment they won't forget.

Sonoma Insider Experiences

Access you can't get on your own.

Visiting Sonoma County? We take you beyond the tasting room and bring the stories and wine to you. Access small-production wines guided by Napa and Sonoma wine specialists to bring insider stories. We curate a snapshot of Sonoma terroir built around the stories behind each bottle, the farming behind each vineyard, and the kind of wine education that makes every pour mean something.

Private Cellar Curation

Let a Master of Wine candidate sort your cellar.

You've collected the wines. Now let someone who knows them tell you which bottles to open, and when. Our team surveys your collection, identifies what's drinking perfectly right now, and pairs your wines to the occasion, the chef, and the guests. You bring the guests. We handle the rest.

And when you're ready to grow the collection or sell, we source the bottles worth adding and broker the sale of the ones you're ready to part with.


Curated Private Dinners

Every detail, considered.

We curate the wines, collaborate with your chef, and create an experience with intention: whether that's a thematic blind tasting, a seasonal celebration, or a showcase of a single producer's range. White glove hospitality from a team trained in three-Michelin-star environments.


Corporate Events & Weddings

Connection, by curation.

From executive retreats to client appreciation dinners, we design wine experiences that give your guests something to talk about. We manage the wine selection, the sommelier, the narrative, and every detail that makes the difference between an event and an experience.


Curious to learn more?

People enjoying a toast with glasses of red wine at an outdoor dinner table in a vineyard.

Coming soon

The Rooted Dinner

Own Rooted's intimate dinner series. A small, curated table at rotating locations across Sonoma County. The guest list, the menu, the chef, and the wines are curated for the experience.


The Rooted Dinner Series runs seasonally and is by invitation only. If you'd like to be considered for a future table, join the waitlist below.

How it works

Hospitality is anticipating
what guests need before they ask.

The reason we're named Own Rooted Hospitality is because hospitality isn't a detail. It's a philosophy. You bring the guests and the occasion. We take it from there.